“Clean Beauty” Under the Microscope: What Cosmetic Labels Must Show in 2025
For more than a decade, “clean beauty” has been one of the fastest-growing categories in cosmetics. Consumers are drawn to products marketed as natural, non-toxic, or eco-friendly, and brands have responded with packaging that emphasises purity and sustainability. Yet in 2025, the UK and EU are clamping down on vague or unverified claims. Regulators, retailers, […]
“Free From” Isn’t Enough: How Cosmetic Labels Are Changing Under Allergen Guidance
Cosmetic packaging is facing a major shift, with “free from” claims no longer enough to satisfy either regulators or customers. Across the UK, updated allergen guidance is reshaping how brands must label their products, forcing a move towards more complete transparency. The days of simple marketing slogans are coming to an end as stricter rules […]
Labeling for Sensitive Skin: Key Considerations for Cosmetic Brands
Consumers with sensitive skin often scrutinise product labels more closely than any other group. Even minor irritants can lead to discomfort or allergic reactions, so brands must ensure their labelling is both accurate and easy to understand. Beyond regulatory requirements, clear and honest labelling builds trust and can help products stand out in a competitive […]
Trending Now: Minimalist Cosmetic Labels That Still Sell
In a saturated beauty market, bold designs once screamed for attention. Today, many cosmetic brands are finding success by saying less. Minimalist label design has become a powerful trend—one that speaks volumes through simplicity. But stripped-back visuals don’t mean giving up on sales. In fact, smart minimalism can drive conversions when done right. Why Minimalism […]
Post-Brexit Cosmetics Labelling in the UK: What You Need to Know
The UK cosmetics sector has undergone a period of considerable regulatory change following Brexit, particularly in relation to product labelling. These adjustments have introduced distinct requirements for businesses trading in Great Britain (GB) versus Northern Ireland (NI), creating new layers of complexity. With extended transition periods still in play, evolving fragrance allergen regulations, and emerging […]
Cosmetics Made from Algae and Seaweed; Future or Fiction?
Addressing climate change requires a radical transformation of our economies, including rethinking and overhauling production processes across industries to make them as sustainable as possible. A key area of focus is the greening of chemicals, which serve as essential ingredients in a wide range of products. This is precisely where the U.K.-based startup Deep Blue […]
Probiotic Skin Care Market to Reach $1b by 2034
The global probiotic cosmetics market size was USD 338.86 million in 2023, accounted for USD 368.34 million in 2024, and is expected to reach around USD 848.30 million by 2034, expanding at a CAGR of 8.7% from 2024 to 2034. The North American probiotic cosmetics market size reached USD 125.38 million in 2023. The probiotic […]
A Growth Sector: Skin Care Products for Kids
Those who grew up in a certain era might recall Bonne Bell Lip Smackers and Caboodles carrying cases as essentials in their early beauty routines. Today’s youth, however, are far more sophisticated, earning the nickname “Sephora tweens.” Many local kids proudly fit the description. “My mom got me a cleanser when I was 5, and […]
Five of our Favourite Vegan Cosmetic Labels in the UK
The beauty industry has evolved significantly in recent years, and vegan beauty brands are now taking the spotlight. Consumers are more conscious than ever about the ingredients in their beauty products and the ethical values behind them. Vegan beauty products are those that are free from animal-derived ingredients. They offer a cruelty-free alternative for consumers […]
The Green Deal and How it Impacts Cosmetics for Consumers
Cosmetics require a wide range of substances to ensure diverse and innovative products. Natural and organic cosmetics (NOCs) are no different, except that the palette of ingredients includes not only isolated substances but also natural complex substances (NCSs) like plant extracts (including essential oils). Last December, the provisional agreement on the revision of the Classification, […]