The global probiotic cosmetics market size was USD 338.86 million in 2023, accounted for USD 368.34 million in 2024, and is expected to reach around USD 848.30 million by 2034, expanding at a CAGR of 8.7% from 2024 to 2034. The North American probiotic cosmetics market size reached USD 125.38 million in 2023.
The probiotic cosmetic market is spread across North America, Europe, Asia Pacific (APAC), the Middle East and Africa, and Latin America. In 2023, North America held the largest revenue share in the probiotic cosmetics market. North America is the most developed continent owing to the presence of nations featuring early adoption of probiotic cosmetics and high gross domestic product (GDP).
The rising preference of people towards enhanced appearance is boosting the demand for probiotic cosmetics in the European region. The rising use of probiotic cosmetics among millennials is expected to support growth prospects for the probiotic cosmetics market in the Asia Pacific (APAC) region.
Probiotic cosmetics refers to topical applications most usually associated with anti-ageing, skin hydration, spots, acne, and redness (rosacea). Probiotic cosmetics are proving to be a preferred alternative that can provide relief to numerous adverse skin conditions across various age groups around the world. Probiotics are live microorganisms that tend to yield a positive impact on the skin-related framework.
The growing advancements in the medical and healthcare setup and the increasing acceptance of probiotics are anticipated to emerge as key drivers for the global probiotic cosmetics market growth. Developing an inclination towards personal health, appearance, and wellness across every population age group boosts the requirement for respective probiotic cosmetics.
The prevalence of skin ailments such as eczema (atopic dermatitis) and several allergies is rising in both developing and developed countries. The reasons behind various skin problems include genetic issues, hygiene habits, improper diets, and environmental factors. For instance, around 20% of children and infants contract eczema in many nations. The British Skin Foundation estimates that about 3 out of 5 people will have some form of skin disease during their lifetime. Such a high affection rate tends to enhance the demand for probiotic cosmetics.
The probiotic cosmetics report includes an in-depth analysis of the recent market situation. The report covers numerous factors such as key players, competitive landscape, ongoing trends, and regional analysis. The analytical research on the impact of the COVID-19 situation helps in determining the effects on the supply and demand side. The segmental analysis provides a clear view of various probiotic cosmetics variants and particular distribution channels. Based on distribution channels, the global probiotic cosmetics market is segmented into pharmacy and drug store, hypermarkets and supermarkets, e-commerce, and other distribution channels. The e-commerce segment held the largest revenue share in 2023 and is expected to hold a significant market share during the forecast period. Among the mentioned distribution channels, the inventory holding capacity of the e-commerce giants is substantially high. In the coming years, the e-commerce segment is predicted to hold a high share owing to an increasing trend of online shopping which in turn with significantly boost the demand for high quality cosmetics labels.
